On Sunday 3 December a crowd of Jozi’s young influentials seized the city with Jose Cuervo, the world’s number one tequila, at an underground party held at The Station in Newtown. Tapping into the legacy of 90’s rave culture, the gathering saw the youth rebelling against the norm and taking nightlife culture into their own hands.
Grime and Gqom beats pounded through the abandoned concrete space while neon strobe lights lit up flashes of danger tape and yellow road barriers. Jose Cuervo cocktails were served from behind caged bars and rounds of shots released for 15 minute intervals when the yellow siren sounded.
UK hip hop artist Wiley, famously known as the Godfather of Grime, headlined the event and supporting acts included the UK’s Skinny Macho and SA’s K-$, DJ Lag and Uncle Party Time.
Seize The City kicks off a progressive and rebellious Jose Cuervo nightlife movement and partygoers can look out for another underground takeover in 2018.