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SA Hip Hop Brand Kings

Words by Mercia Tucker  “The Superstar shoe was dead. The shoe was dead. And Run-D.M.C. singlehandedly brought that shoe back” said Angelo Anastasio, Marketing Director for Adidas 1984-1991. It was Russell Simmons’ idea for the group to record a track about My Adidas, but it was Lyor Cohen’s business acumen that had them pitch a […]

[VIDEO] AKA Drops ‘The World Is Yours’

The World Is Yours music video was shot on location in South-East Asia and shows AKA having a supa fun time, surrounded by the beautiful beaches and sights of tropical Thailand, with scenes from the streets and night life of Phuket. The world is AKA’s playground and the music video shows us just how much; […]

[VIDEO] AKA Drops ‘Life on the Road’

AKA’s meteoric rise has resulted in him becoming one of the biggest musical acts in the country. Him and the 3RDWRLD crew have captured the artist’s journey in a new video series called Life on the Road. Check out Episode 1 and 2 below to gain a glimpse into AKA’s thrilling journey as a rap mega star.

AKA and Anatii Drop ’10 Fingers”

After a heavily publicized beef, two SA hip hop’s biggest acts have kicked 2017 on a track called 10 Fingers. Listen to AKA and Anatii’s smooth new track below. You can purchase the track on iTunes: https://itunes.apple.com/za/album/10-fingers-single/id1192900121