Urban Streetwear Trends
Words by Kendra Hunsley Fashion is like a pendulum swing, trends come and go and come back around again. Brands that were but a distant memory have been resurrected and got us heading to thrift stores to find old gems or rummaging through our Dad’s closet hoping to find that classic Champion hoodie or FILA […]
The Rise of Family Tree Records
Words by Mercia Tucker Images Jabu King In 2017, Family Tree Records has grown to become a household name in hip hop circles. The opus of its CEO, Cassper Nyovest, the label was started in 2014, when he was only 24, and has been prolific in its growth. In the years since its conception, it […]
10 Business Lessons I have Learned from Diddy: Part II
Words by Nick Kaoma This is Part 2 of the piece on Sean “Diddy” Combs. You can read Part 1 here. Here are a few more business lessons that I have learned from the Bad Boy Founder. Build a Lifestyle (and sell it) Diddy began to craft a larger than life persona as soon as […]
D-CONSTRUCTED DENIM PROJECT (DDP)
“I wanted a name that explains the process behind the making of the jacket. With elements like raw edges, distressing, bleaching, hand painting, hanging zips with embroidered badges. The use of mixed mediums make the jackets feel like an art project. It’s my little rebellion against the perfect garment and well tailored denim jacket”, says […]
Airmax Day: 26/03
Words by Azola Mona The 26th Of March marks one of the most important and biggest days on Nike’s annual calendar, international Air Max Day. From Frank Rudy’s initial development of air in the 1970’s to Tinker Hatfield dropping the first Air Max 1 design in 1987- the technology has over the years grown to […]
10 Business Lessons I have Learned from Sean “Diddy” Combs
Part 1 Words By Nick Kaoma “Ten years from now we’ll still be on top/ Yo, I thought I told you that we won’t stop” Diddy, Mo Money, Mo Problems, 1997 Forget the initial 10 year outlook, 23 years after founding Bad Boy Entertainment, Sean “Diddy” Combs is still on top. And like he promised, […]
Creative of The Month: Lethabo Boogy Maboi
Words by Azola Mona Dynamite in a small package doesn’t even begin to describe radio and TV presenter and now celebrated stylist to your fave’s fave, Lethabo “Boogy” Maboi. With a distinct personal style that is edgy, eclectic and a body of work that speaks volumes, Boogy is one person who knows all about fashion […]
Cutthroat Entertainment
Words by Caron Williams Photography by Max Mogale From Def Jam, Death Row, Bad Boy to Roc Nation, each iconic era of hip hop has been accompanied by equally iconic record labels that have helped shape the genre. Whilst prolific musical outputs and the impact of their respective artists on hip hop helped shape their legacies, […]
10 Best Debut Hip Hop Albums
Words by Mercia Tucker They say you live your whole life to make your first album and a year to make your second. It’s part of the reason why debut albums are so magical and sophomores, more often than not, don’t live up to the standard. Your entire life experience up to that point […]
10 Hottest Streetwear Trends Right Now
Words by Azola Mona If you didn’t already know streetwear had taken over the fashion industry, the Louis Vuitton collaboration with Supreme was the proverbial “now you know”. Inspired by the creative rebellion of the urban youth, streetwear trends have infiltrated runways, editorials, Instagram and our wardrobes for the last two seasons, with no signs […]
Maftown’s Impact on SA Hip Hop
Words by Mercia Tucker Mafikeng is home to some of South Africa’s most talented and celebrated artists. When considering the cultural capital of South African music and entertainment spaces in the 90s, however, Maftown hardly came to mind. Kwaito took the urban youth by storm as the centre of a cultural revolution that validated a […]
The Rise of Virgil Abloh
Words by Kendra Hunsley The insurgency taking place within the fashion industry is one that cannot be ignored and has the entire industry in hysteria. There’s a wave of modern fashion designers and creative directors who have infiltrated the traditionalist fashion scene as we’ve come to know it and are disrupting its paradigm. Demna […]