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What It Takes To Make It in the SA Hip Hop Industry from the Experts: Part 3

If talent were a blemished face, public relations would be the wave of a makeup artist’s brush; accentuating its natural highlights and beauty, and concealing its blemishes. PR is the act of disseminating information between a person/organisation and the general public in order to attract their interest. It is a carefully curated campaign to enhance […]