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Tips for How Artists Can Build Their Brands

Words by Sanele Mawisa Brand: A brand is a name, term, design, symbol or other feature that distinguishes an organization or product from its rivals in the eyes of the customer. Brands are used in business, marketing and advertising. You’ll notice in the definition provided above that there is no reference to person or persons. […]

5 Things Streetwear Can Learn From Hip Hop

Words by Neo Mtshali Hip-Hop is a lifestyle that has carved out some of the most resilient individuals (from street hustlers to an American president), given us music which became the soundtrack to so many of our memories and has been the key to familiarising us with so many luxuries that rich white taste-makers would rather […]