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PUMA Breakdance Cities Pack Honours Hip Hop Heritage

To kick off 2018 and as part of their campaign celebrating 50 years of the Suede sneaker, PUMA drops the Suede 50 Breakdance Cities Pack today, paying respect to the four most influential breakdancing cities worldwide: New York, Berlin, Paris and Seoul. The PUMA Suede has played a huge role in the global breakdance scene […]

DEAD. – WE GON’ LIVE FOREVER ii

DEAD. WE GON’ LIVE FOREVER ii a photo essay by CHRISTIAN.777  P A R T 1 Why does school look like prison, all i want is a jelly jolly. Digital by Waseem Noordien  P A R T 2 Energy cannot be created nor destroyed, but only transferred. 35mm film by Haneem Christian CREDITS Photographer (part […]

OhYesLord’s The Holiday BoyScouts Release Feriados

  OhYesLord’s The Holiday Boyscouts have just released a collection for the festive season called FERIADOS, which means holidays in Portuguease. The theme itself centres around a house party with at a friend’s bachelor pad with brazilian music blurring, spreading great vibes all around. The Feriados Collection goes on sale this week. Follow OHYESLORD on twitter and instagram for […]

Nike SA Presents First Customised Sneaker Collective

Since 1982, marking the introduction of Air technology to basketball, the Air Force 1 has served as a blank canvas for self-expression inspiring artists, musicians and creative communities worldwide. To celebrate one of Nike’s most recognizable silhouettes and its timeless white/white and black/black designs, Nike invited a curated group of creatives to reimagine and customize […]

Nasty C Launches Redbat Collection with Sportscene

Nasty C has gotten together with Redbat for a super fly capsule collection that hit stores in Sportscene stores across the country earlier this month. The range features well-designed sporty styles such as dad hats, tees, sweatpants, hoodies, bandannas and a slew of other fresh items. The collaboration is a first for Redbat which is […]

Puma and Trapstar Release Football Inspired Collection

There’s a star trapped inside everyone and London-based lifestyle brand Trapstar sets it free. Founders Mikey, Lee and Will dig through every decade and artistic discipline out there in their pursuit of inspiration. The latest PUMA x Trapstar collection outfits archive sportswear silhouettes with utilitarian details, adding their tough-as-nails attitude to streetwear. With PUMA’s rich […]

adidas + KANYE WEST confirm YEEZY drops for remainder of 2017

YEEZY BOOST 350 V2 Semi Frozen Yellow / Grey Steel / Red November 18 will see the release of the YEEZY BOOST 350 V2 Semi Frozen Yellow / Grey Steel / Red.   The YEEZY BOOST 350 V2 Frozen Yellow will unfortunately NOT release in SA YEEZY BOOST 350 V2 Grey / Bold Orange / […]

Adidas Drops New Tubular Range

This season, Tubular challenges the rules and conventions of “high fashion”, disrupting the status quo and starting a dialogue about where, and to whom fashion belongs. The story we tell is one that connects the streets to the catwalk – showing that today, street rules fashion, and not the other way around. This eptember, adidas […]

AREA3 CPT x White Mountaineering Lookbook

adidas Originals and Japanese menswear label, White Mountaineering, have teamed up for an incredible collaboration. Originals by White Mountaineering is described as “futuristic cuts and elevated touches capturing the essence of the urban nomad. In light of the collaboration, Creative Director Xzavier Zulu and Stylist Gabrielle Kannemeyer team up to shoot a lookbook at AREA3 […]

RBA Drops Latest Lookbook

RBA continues to explore its rebellious root with its latest “Unconforming Collection”. The collection was inspired by the misfit, the misunderstood and all the dope individuals who are doing their own. As a brand, RBA will always celebrate every dope kid who’s doing their own thing and keeping that young dream alive. The collection has 7 […]

New FILA Lookbook

The lookbook celebrates FILA’s heritage and modern appeal. It incorporates vibrant, colourful and an almost nostalgic aesthetic. The styling also included authentic vintage pieces, as well as some samples and new merchandise that will be dropping in September at Sportscene and at various other streetwear stores. Credits: Creative direction: Vicky Kan Photographer: Justin Chen Models: […]

adidas Originals | Pharrell | Stan Smith | Pastel Pack

Hu is a belief, a vision based on the first syllable of ‘Human’, seeking to bring us together as people; celebrating both our cultural differences and our collective power. Relaunched in 2014, the Stan Smith is now a powerful global adidas flagship. Enter Pharrell, whose imagination and creativity enable a surprising take on this iconic […]