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Riky Rick partners with Sony

  Riky Rick has announced the partnership of his label COTTON CLUB RECORDS with Sony Music and Sound African Recordings. “It brings me great joy to announce that I have officially partnered up with Sony Music on my new label, COTTON CLUB RECORDS,” the serial hit makerwrote on Instagram. Asked on what the vision of COTTON […]

AKA’s Marketing Strategy for Caiphus Song

Photography by @blaq_smith In the lead up to the release of his latest single, Caiphus Song, AKA conceptualized an impressive marketing strategy which resulted in an immense amount of media buzz. With what began as the perceived break-up between South African entertainment’s most revered power couple, AKA leveraged local media publication’s intense scrutiny and the public’s fascination of […]