Nike Set To Release Air Monarch IVs
If Father’s Day were a shoe, it would be the Nike Air Monarch. The wide, comfortable cross-trainer that has remained a mainstay in the Nike line for almost two decades and four editions has also carved out its fashionable niche in the “dad-shoe” demographic. To honor the shoe’s origins, Nike is releasing limited pairs […]
Puma Electrifies the Game with The Thunder
This is a countermovement. A new era of Sport Fashion. The Thunder takes an unconventional approach to design that disrupts and commands attention. It’s loud colour-blocking, material mixes and bright accents. It packs the power of a storm. The Thunder pays homage to past collabs and silhouettes ahead of their time. Inspired by 90s Cell […]
[VIDEO] adidas Drops Blockbuster ‘Creativity is the Answer’ Video
Using the world’s greatest moment in sport as the backdrop – adidas has re-engineered the traditional campaign model through personal storytelling, bringing together 56 of the world’s most influential Creators across Sport Culture, including Leo Messi, ASAP Ferg, Caroline Wozniacki, Karlie Kloss and Pharrell Williams. adidas believes in the power of an athlete’s imagination and using […]
Puma and Naturel Drop Second Collabo of the Season
After a successful collab in AW17, PUMA and DC-based graphic artist Naturel are partnering for a fresh new collection this season. Following on from the first drop in Feb, Drop 2 for PUMA x NATUREL continues with the skeleton and x-ray graphic detailing, this time in a neutral palette of whisper white. Hero sneaker styles […]
Puma Drops the Tsugi Netfit V2
The TSUGI NETFIT v2 is ready for whatever’s next and whatever comes it way. Its progressive design is enhanced with NETFIT, a unique lacing system for cutomisable fit and style. Worn by The Weeknd as part of the PUMA Run The Streets campaign, the all-new TSUGI NETFIT v2 raises the bar in terms of customisation. […]