Apple Music recently announced a new show on the streaming service dedicated to African sounds and artists and hosted by DJ Cuppy.
The show debuted on the 31st May and will air weekly on Sundays. Of the show, Cuppy said, “There are so many rich textures and sounds in Africa and the time is now for the world to embrace our diversity. Each and every week I’ll be bringing a dynamic guide to discovering and celebrating the biggest and best sounds from across Africa, the Motherland. It will be entertainment at its best, Cuppy style!”
They’ve done a lot of work curating content around Africa Month, but the dedication to African music and artistry doesn’t end there.
On Tuesday the music industry observed #TheShowMustBePaused, an initiative created by two women in observance of the long-standing inequality in the music industry. “It is a day to take a beat for an honest, reflective, and productive conversation about what actions we need to collectively take to support the Black community,” they said.
Taking up the baton for black creators, Apple Music observed Black Out Tuesday and supported Black creators by only having Black artists’ work available for streaming on the home page of the service.
Check out Africa Now Radio here