Big Sean Announced as PUMA Ambassador

Global Sports Brand PUMA has partnered with cultural influencer, Grammy nominated, multi-platinum recording artist, Big Sean, as their new Creative Collaborator and Global Ambassador. Partnering with the accomplished artist expands the brand’s roster of partners that lend their creativity and give inspiration to PUMA’s lifestyle product range. Big Sean will be working alongside PUMA’s team […]
Competition: Stay Fresh Saturday

One of South Africa’s biggest luxury urban events, Stay Fresh Saturday, is back with another exciting installment. Stay Fresh Saturday takes place on the 11th of March at Shimmy Beach Club and will feature the hottest musical talent in country, including Gemini Major, Frank Casino, DJ Capital, Aux Gawd, DJ Loyd, special acts TKZee and many […]
Kwesta Collaborates with Red Heart
Kwesta once again proved himself as one of the most innovative figureheads in the music industry when he hosted a spontaneous Drop Party to premier four new music videos of which he featured in two. First to premier was TLT’s Nice Life Problems, a unique fusion of Hip Hop, Mbaqanga and African Jazz elements. Kwesta’s […]
adidas Consortium Sneaker Exchange – Sneakersnstuff x Social Status

The second installment of the 2017 Sneaker Exchange is a transcontinental collaboration between two major Consortium partners. Sweden’s Sneakersnstuff began life in Stockholm and has gradually opened stores across northern Europe. Similarly, Social Status started with a single store in North Carolina before expanding around the eastern United States. Geographical expansion may have served as […]
PUMA Drops We Run The Streets Ad

PUMA’s Run The Streets campaign gets a local flavour with rapper Gigi Lamayne, 2015 South African Hip Hop Awards winner Nasty C, Digital Maskandi founder and artist Mashayabhuqe KaMamba and PUMA’s own Rolo Rozay lacing up in the IGNITE Limitless Core and IGNITE evoKNIT Fade footwear. The foursome will be featured in the footwear and […]
Khuli Chana To Attend The Grammy’s
Absolut is the Official Spirits Partner of the 59th Annual GRAMMY AWARDs. As a celebration of this powerful union, Absolut will be sending Khuli Chana to take Africa to the world. In celebration of the most recent success with the One Source collaboration album, Absolut Vodka is sending Rapper and Absolut Ambassador Khuli Chana to […]
[VIDEO] AKA Drops ‘Life on the Road’

AKA’s meteoric rise has resulted in him becoming one of the biggest musical acts in the country. Him and the 3RDWRLD crew have captured the artist’s journey in a new video series called Life on the Road. Check out Episode 1 and 2 below to gain a glimpse into AKA’s thrilling journey as a rap mega star.