Collaboration: DEAD. x Golden Knights
Local streetwear brand, DEAD., has teamed up with Golden Knights Soccer Academy which is an academy based in Midrand and aims at empowering the youth and keeping them off the street and on a positive path. The two parties joined forces based on their shared philosophy. Check out the full collection below, all items are available […]
Puma Introduces Tsugi Shinsei
PUMA is elevating its sports-inspired streetwear game to the next level with the latest innovative footwear silhouettes debuting throughout 2017 under their Run The Streets campaign. PUMA has taken design cues from their performance heritage, refreshing them with contemporary styles and amping them up with new technologies. Driven by design and functionality, the new Sportstyle […]
adidas Originals Iniki | We Clash and Evolve
Iniki is a creation born from a clash between a retro upper and a modern sole unit. An evolution of style, uncompromising and new. When cultures in music, fashion and art all simultaneously collide, tribes of creators clash to form new movements. As new movements build in momentum, a shared style identity develops around them […]
The next chapter in NMD
The evolution of sockfit re-imagined with newness in product through design, materials, tooling and new colorways. Inspired by the city of Tokyo, the technical modern footwear channels collective memory of the classic three-stripes DNA. The campaign brings to life the notion of urban exploration and a constant exploration of the past to create something original. […]
D-CONSTRUCTED DENIM PROJECT (DDP)
“I wanted a name that explains the process behind the making of the jacket. With elements like raw edges, distressing, bleaching, hand painting, hanging zips with embroidered badges. The use of mixed mediums make the jackets feel like an art project. It’s my little rebellion against the perfect garment and well tailored denim jacket”, says […]
Levi’s® Drops Orange Tab Collection campaign
First used on a line of affordable slim-fitting jeans, jackets and shirts, Levi’s® Orange Tab symbolized style and youth during the counterculture of the 1960s. Embracing this past and reinterpreting it for the youth of today, Levi’s® South Africa chose Sydney Davy and William Kuna as the fresh, local faces for the new Levi’s® Orange […]
adidas Originals #EQT
An open invitation went out from Adidas to South African’s born in the 90’s for an inclusive casting call utilising a mobile street studio at locations across Johannesburg . The result is a photo essay of portraits that document a generation. Capturing the images was 24-year-old photographer and digital artist Aart Verrips, who’s worked […]
OhYesLord Puts Out The Holiday Boyscouts Collection
Mbulelo Hamilton Thindisa’s OhYesLord Brand has steadily been gaining notoriety for its fresh take on streetwear. OhYesLord’s founder commonly referred to as Hamilton, first popped up on the radar as an illustrator and has over the last couple of years his proven his fashion chops by releasing 3 collections that garnered critical acclaim. His fourth collection dubbed the […]
Fenty x Puma A/W17
School Rules at FENTY University where Varsity Sport Meets High Fashion Last night, in front of the global fashion community, FENTY Creative Director Rihanna and global sports brand PUMA presented the third installment of the beloved FENTY PUMA by RIHANNA collection. For the rebellious and daring, this season takes inspiration from the halls of FENTY […]
Lootlove x Footwork Collab
FOOTWORK has been in South Africa for a number of years and the hard work is starting to show. With having great followership through the great collaborations with SA’s most recognized female media personalities like Amanda Du Pout, and now Luthando Shosha. With FOOTWORK going from strength to strength, the company has looked to unite […]
adidas Originals – NMD Monochrome Pack
adidas Originals brings full color-blocking to the NMD model, opening up a world of color possibilities for its groundbreaking BOOST runner silhouette. Taking a strictly tonal approach to its first color-blocked release, adidas Originals presents three iterations of the NMD_R1 in top-to-bottom Solar Red, Core Black and Crisp White colorways. Featuring a stretch-mesh construction, every […]
Puma Introduces New Look For The Blaze Of Glory
PUMA dropped the spring ready Natural Pack featuring three fresh new colourways for the iconic Blaze of Glory silhouette. PUMA offers up some neutral tones perfect for that spring summer wardrobe. Featuring a quality leather upper, the BOG has a classic look and feel that will stand the test of time. A famed running style of […]