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Levi’s expands their universe with Gundam collaboration

Levi's Gundam

Since the release of Mobile Suit Gundam series in 1979, the Gundam universe has steadily expanded while captivating audiences with compelling characters and complex narratives. Levi’s has entered this universe, creating a futuristic collection in its classic styles and garments. While there are countless characters and storylines within the Gundam universe, the humanoid Gundam machines piloted […]

Levi’s and Crocs: the unlikely pairing that has gone the distance

Levi's Crocs

The denim clog is not a combination of words that would inspire fashion confidence ordinarily but Levi’s has taken up that challenge with the release of their Crocs capsule. Levi’s has celebrated 150 years of the 501 jeans in 2023 and as part of that celebration they’ve partnered with Crocs for a unique take on […]

Levi’s x Super Mario

When it comes to iconic video game characters, it’s tough to beat Nintendo’s Super Mario. Set in the Mushroom Kingdom, the hero in blue overalls routinely saves the princess from the likes of Bowser, but Super Mario Bros is more than just a legendary video game. It’s a pop culture sensation that has been around […]

Levi’s Made & Crafted Russian Rodeo Collection

Levi’s launches it’s Made & Crafted premium collection for the first time in South Africa. This season, they imagine a Russian Rodeo for the Spring/Summer 2019 Collection. Named “Russian Rodeo,” this season’s collection combines the beauty and opulence of Russian architecture and clothing with the tradition and heritage of the American West. The result is […]

Levi’s® x Stranger Things Fall/Winter 2019

Levis Stranger Things

For Fall/Winter 2019, Levi’s® partners with Netflix’s hit series Stranger Things on a capsule collection that will include product for both men’s and women’s. Watch any movie or TV show from the 1980s and you’ll witness a decade awash in Levi’s®. For contemporary proof of that, look no further than the Stranger Things series, which […]

Levi’s Tapers with a New Trend

For 2019, Levi’s® continues to build out the tapered jeans collection line up. This season, we’re amping up the style offering by including piecing, paneling and street-inspired novelty. “With the casualization trend and streetwear and sneaker culture booming, taper fits are super important this season. We have an incredible and expanded portfolio of taper fits […]

Levi’s and Xzavier Zulu partner up for Exhibition

Levi’s® South Africa has partnered with local denim up-cycler, Xzavier Zulu for an upcoming exhibition. Long time fan of the brand and collector of Levi’s®, Zulu has turned his love of denim and his ideals on up-cycling into his inaugural collection.  EVERYTHING IS A SAMPLE:  clearly speaks to his knowledge of re-purposing denim and re-imagines […]

Levi’s And Air Jordan Collaborate Again

Levi’s® and Jordan Brand are together again, pairing the signature Air Jordan style with classic Levi’s® premium denim. The two icons of sport and style reimagine their roots by carefully balancing the DNA and heritage of both brands. Following the inaugural indigo release, this collection will begin launching global from June 20 and includes new […]

Levi’s® X Sol Sol Customisation Project

Levi’s® recently embarked on a customisation project with local label SOL-SOL to create a limited-edition unisex collection. The collection is made up of a black Trucker jacket, a stonewashed Trucker jacket and stonewashed 501® bottoms with only 50 units available of each style. Combining SOL‐SOL’s popular graphic motif “Destroy Today” with the iconic Levi’s® style […]

Interview: The Sartists

Interview by Lesedi Ramonyane Talented in their own right and even more so together, The Sartists are a collective that has proven they are a creative force to be reckoned with. Founded in 2012 by Wanda Lephoto and Kabelo Kungwane, the two set out to document their lives and style in post-apartheid South Africa. Since […]

Levi’s Launches 501 Day Documentary

The Levi’s® 501® button fly jean – the original and first ever blue jean – was born on May 20, 1873. And over 140 years later, it is more popular than ever before. Chronicling the Levi’s® 501® jean’s influence on cultural history, the Levi’s® brand created a multi-­‐part documentary film series, The 501® Jean: Stories […]

Collaboration: The Sartists x Levi’s®

In the spirit of customisation and collaboration, Levi’s® South Africa show off their pioneering spirit by collaborating with the progressive creative collective, The Sartists. The faces and storytellers behind the Jozi-based collective are Andile Buka, Kabelo Kungwane, Wanda Lephoto and Xzavier Zulu, all like-minded youths on a mission to challenge ideas in modern society and take […]