AKA’s Marketing Strategy for Caiphus Song
Photography by @blaq_smith In the lead up to the release of his latest single, Caiphus Song, AKA conceptualized an impressive marketing strategy which resulted in an immense amount of media buzz. With what began as the perceived break-up between South African entertainment’s most revered power couple, AKA leveraged local media publication’s intense scrutiny and the public’s fascination of […]
AKA Drops Caiphus Song
AKA has just released a surprise love song. Reminiscent of an old school love jam, the new Caiphus Song by AKA reveals an intimate malleable side to the SUPA MEGA. A lyrical love letter inscribed within melodious brilliance sees AKA take us through his amorous fairy tale as he shares the challenges and the good times. […]
[VIDEO] Uno July Drops ‘Native Yards 57’
Uno July has released the official Native Yards 57 music video featuring Youngsta.“I felt like the image that is portrayed by hip hop music is more glamorized and always based on materialism,” Uno said. “Ideally, I would like to bring it back to the essence and celebrate the music.” Uno, who is originally from Gugulethu, […]
A-reece Departs From Ambitiouz Ent
Rising South Africa hip hop star, A-reece, has just announced that he has departed from record label, Ambitiouz Records. A-reece announced that he is no longer part of the label as of today and that he has availed himself to other opportunities. Whilst exact details around why he has chosen to depart from the label […]
DJ Khaled Drops Shining
Listen to DJ Khaled’s surprise new song featuring Beyoncé and Jay Z called Shining.
Kid Tini Drops GTFOH
Kind Tini is back with two dope new singles. The first is a new single from TinismDotc0m for Valentines day, titled Down4U and features FionaRee, Kid Tini and J.Smallz. The young MC also recently dropped GTFOH, stream both tracks below.
Lex Hoza Drops Whine
Listen to the latest single, Whine, from rising Durban MC, Lex Hoza.
PatricKxxLee Drops Phonerotica
Listen to PatricKxxLee’s brand new track featuring J Molley, titled Phonerotica.
5 Classic SA Hip Hop Albums
Words by Mercia Tucker Classic, adjective \ˈkla-sik\; judged over a period of time to be of the highest quality and outstanding of its kind. In the musical spectrum there are many interpretations to this definition, some arbitrary and others rational and reasoned. The two qualifying criteria, however, have to be longevity and artistic brilliance. Forget […]
SA Hip Hop Brand Kings
Words by Mercia Tucker “The Superstar shoe was dead. The shoe was dead. And Run-D.M.C. singlehandedly brought that shoe back” said Angelo Anastasio, Marketing Director for Adidas 1984-1991. It was Russell Simmons’ idea for the group to record a track about My Adidas, but it was Lyor Cohen’s business acumen that had them pitch a […]
JR Drops Sauce
JR has kicked of the year with the release of his latest single, Sauce. The track contains an infectious hook and curious lyrics which some have speculated are directed at Shane Eagle. Shane Eagle rose to fame as part of Vuzu’s talent search show, The Hustle, and subsequently signed with JR’s label, Feel Good Music. It is reported that Shane […]
Big Sean Drops his 4th LP, I Decided
G.O.O.D Music’s Big Sean has released his highly anticipated 4th album “I Decided” today. The G.O.O.D Music lyrical assassin has blessed his fans with impressive singles over the past months which left them even more keen to peep everything else that he’s been cooking. “Moves”, “Bounce Back” and “Highway off the Balcony” have all earned […]