Shane Eagle Officially Signs with Ellesse
A fearless and inspired individual who is both passionate and determined to make his mark, Shane Eagle is in perfect sync with the ellesse #ThisIsMe attitude. Shane Patrick Hughes at a mere 21 years, personifies the ability to amplify his individuality, making a name for himself through his unique style and as a highly talented […]
Cedric Nzaka Dazzles with Latest Portraits
Kenyan born Cedric Nzaka is one of the most gifted photographers operating in South Africa right now. He specialises in incredible portraits that capture its subjects in the most authentic and realest settings. He is currently in Kenya so we asked him to share his latest work in the East. In his words .. “Gathering […]
A Right to Shine Doccie
‘A Right to Shine’ documents the lead up to Cape Town’s epic Ballantine’s X Boiler Room event. Get under the skin of the hometown heroes of Cape Town’s DIY music scene with YoungstaCPT, K$, Aux Womdatso & DJ Lyle, as part of our True Music Africa tour with Ballantine’s.
adidas Originals Launches EQT BASK ADV
EVERYTHING THAT IS ESSENTIAL. NOTHING THAT IS NOT. This season, adidas Originals presents an EQT sneaker release translating the iconic ‘90s line’s distinctive design language into a new high-top basketball context, introducing the EQT BASK ADV silhouette. At the intersection of creativity and a focus on quality, the EQT BASK ADV shoe reflects on its […]
The Wolves of Grail Street
Words by Neo Mtshali Picture snaking lines oozing from the mouths of any of the esteemed streetwear retailers for days on end. Hundreds, sometimes thousands, of fiends all waiting for their chance to step foot in their temple and hopefully get their hands on this week’s treasure of a highly-anticipated sneaker drop [yes, insert picture of […]
Nike Sportswear: Air Max Day 2018 Line Up
For Air Max Day 2018, Nike celebrates cult classics from the Air Max line that share a visibly pioneering trait. Each shoe’s game-changing air unit pushed both Nike Air and footwear design forward. The respective models all evidence Nike’s unrelenting spirit of innovation, turning fresh imagination into reality at each successive step. For instance, the introduction […]
PUMA Breakdance Cities Pack Honours Hip Hop Heritage
To kick off 2018 and as part of their campaign celebrating 50 years of the Suede sneaker, PUMA drops the Suede 50 Breakdance Cities Pack today, paying respect to the four most influential breakdancing cities worldwide: New York, Berlin, Paris and Seoul. The PUMA Suede has played a huge role in the global breakdance scene […]
Afropunk JHB – A Celebration of Artistry & Individuality
Words by Caron Williams Afropunk Joburg was a phenomenal experience. It goes without saying that the talent presented during the festival was incredible, but the level of artistry witnessed on that stage was truly out of this world. From Petite Noir’s amazing indie set, Sho Madjozi pulsating performance which invigorated every single person in the […]
Cassper Shifted The Paradigm of SA Hip Hop
Words by Glenn Kisela Hip hop has always held a level of romanticism. It’s carried the hopes of many and provided soundtracks to our deepest yearnings and most audacious dreams. To many people, hip hop has also served as a form of hope, a trait no one has exemplified more locally than Cassper Nyovest. He […]
#SeizeTheCity
Words by Lesedi Ramonyane It was a rainy Sunday night and instead of staying in to binge watch some series, we head out to an abandoned train station to for what promised to be an epic night with Jose Cuervo. The venue went from being an empty vessel to feeling like a possibly radioactive underground […]
adidas Elevated the Creative Landscape in SA
2017 has served as a cultural highlight for the game. Amongst the highlights this year has been how adidas has elevated the creative landscape in South Africa. From fire collections, collaborations with emerging creative forces such as The Plug Mag and Jamal Nxedlana of The Bubblegum Club, creating a game changing creative platform such as […]
International Grime Star Rocks Jose Cuervo’s Seize The City
On Sunday 3 December a crowd of Jozi’s young influentials seized the city with Jose Cuervo, the world’s number one tequila, at an underground party held at The Station in Newtown. Tapping into the legacy of 90’s rave culture, the gathering saw the youth rebelling against the norm and taking nightlife culture into their own hands. […]