A$Ap Ferg & Nasty C To Headline First Annual Capsule Fest 

Sportscene today announced the first annual CAPSULE FEST taking place in Johannesburg later this year. The festival will feature headliners American platinum-selling hip hop artist A$AP Ferg and SA superstar Nasty C. This first of it’s kind in SA, CAPSULE FEST is a street culture festival that aims to be the Mecca for all urban culture brands, artists, designers, influencers, consumers and […]

Castle Lite Unlocks Travis Scott and Bryson Tiller

When Castle Lite joins forces with the progressive talent currently changing the game, “anything can happen at the night show” and it sure did with all music lovers from across the continent who came together for the most epic African first. Anchored by Moozlie and DJ Warras, Castle Lite unlocked Bryson Tiller in front of […]

adidas Originals CAMPUS | AREA3 CPT ’17

Originality is constant. It’s not a journey with a distance of thinking. It’s not a calculated and curated process. It’s off the cuff  –  and hesitancy is its biggest enemy.  Campus has always been a genuine participant to the cultures that thrive within the city, maintaining street-level respect over the years. Starting off on the […]

Kanye & Adidas Announce Return of Yeezy Boost 350

KANYE WEST and adidas announce the return of YEEZY BOOST 350 V2 White /Core Black / Red, available on Saturday, June 24th, 2017.   This YEEZY BOOST 350 V2 features an upper composed of white and black Primeknit with a subtle contrasting off white streak, mirrored ‘SPLY-350’ mark, distinct center stitching, and heel tab.   A semi-translucent rubber […]

The Plug 100: 100 – 1

The Plug 100

 We dropped the news on Twitter that the June edition of The Plug will focus solely on celebrating and highlighting the Top 100 people in SA who are influencing and moving urban culture forward. Needless to say social media lit up and we trended the whole day after dropping the news.#ThePlug100 generated over 1.7 million […]

Flying Fish Hosts Street Cruise Experience

South Africa’s first premium flavoured beer Flying Fish brought the streets of Joburg to a standstill with their Flying Fish Street Cruise Experience. Hosted by South Africa’s new age talents: DJ Doowap and hip hop starlet Rouge. Popular radio and club DJ’s Roger Goode and DJ Switch kept the crowd entertained throughout the afternoon. The […]

Competition: Castle Lite Unlocks

Castle Lite unlocked an Extra Cold local line-up that will take centre stage on the 15th and 16th of June 2017. Get ready for an Extra Cold Music Experience, featuring international superstars Travis Scott and Bryson Tiller, as well as the very best of our local artists; Riky Rick, Cassper Nyovest, DJ Speedsta and DJ Vigilante! Stand […]

5 of the Best African Music Video Directors

Words by Kendra Hunsley There’s something enthralling that occurs when words are coupled with visuals. More so now than ever, visual outputs are just as seminal as the music itself. It creates a holistic delineation, serving as the last puzzle piece of the tour de force. It’s a means of breaking down cultural borders, elevating […]

Awarded Wins

The South African Music Awards took place this past weekend with the ‘industry awards’ being held on Friday and the main event flighted on Saturday night. Hip hop was the biggest winner with Kwesta taking home six awards in total; equaling Zahara’s record for most awards won in a year by a solo artist and […]

Cape Town Street Culture

Words by Sanele Mawisa According to Urban Dictionary, the definition of Street Culture is as follows: “Popular styles of urban centres. This is a view of the streets as shared spaces, made for the benefit of all that use them. Street culture thrives in urban centres such as New York, Barcelona, Berlin, London & Sydney. […]

Interview: Daily Paper

Words by Caron Williams Daily Paper was founded in 2010 and has since risen to become one of the most distinct and authentic streetwear brands globally. The brand was founded in Amsterdam by Abderrahmane Trabsini of Moroccan decent, Jefferson Osei of Ghanian decent and Hussein Suleiman of Somalian decent and is rooted in their respective […]

Levi’s Launches 501 Day Documentary

The Levi’s® 501® button fly jean – the original and first ever blue jean – was born on May 20, 1873. And over 140 years later, it is more popular than ever before. Chronicling the Levi’s® 501® jean’s influence on cultural history, the Levi’s® brand created a multi-­‐part documentary film series, The 501® Jean: Stories […]