Riky Rick Departs From Mabala Noise
After recent speculation following his speech at the Metro FM awards, Riky Rick has that confirmed he is no longer part of Mabala Noise. “I didn’t think about the consequences or who would get mad. I just wanted to do the right thing. Inspire the kids to not be slaves to THEM,” explains Riky. “At […]
Store of the Month: Shelflife Johannesburg
Words by Azola Mona Founded on graffiti and street art in 2006 the natively Cape Townian, Shelflife was the first streetwear store in Africa. To date, the retail streetwear and sneaker store has held the local urban/street and sneaker culture down for over a decade. In that time, the store has grown from strength to […]
Big Sean Announced as PUMA Ambassador
Global Sports Brand PUMA has partnered with cultural influencer, Grammy nominated, multi-platinum recording artist, Big Sean, as their new Creative Collaborator and Global Ambassador. Partnering with the accomplished artist expands the brand’s roster of partners that lend their creativity and give inspiration to PUMA’s lifestyle product range. Big Sean will be working alongside PUMA’s team […]
The Rise of Virgil Abloh
Words by Kendra Hunsley The insurgency taking place within the fashion industry is one that cannot be ignored and has the entire industry in hysteria. There’s a wave of modern fashion designers and creative directors who have infiltrated the traditionalist fashion scene as we’ve come to know it and are disrupting its paradigm. Demna […]
10 Most Iconic Jordan’s
Words by Lesedi Baipone “I thought Jordan’s and a gold chain was living it up” – Nas / Street dreams Today’s athletes are not just athletes but are part celebrity and part business brands. Athletes are extremely marketable as they bring in big returns for businesses that investment in them. Endorsement deals have become highly important […]
Competition: Stay Fresh Saturday
One of South Africa’s biggest luxury urban events, Stay Fresh Saturday, is back with another exciting installment. Stay Fresh Saturday takes place on the 11th of March at Shimmy Beach Club and will feature the hottest musical talent in country, including Gemini Major, Frank Casino, DJ Capital, Aux Gawd, DJ Loyd, special acts TKZee and many […]
Top 10 Business Lessons I have Learned from Jay Z
Words by Nick Kaoma “More than a Hustler, I’m the Definition of it” Shawn Corey Carter is one of the most astute, charming and savvy men walking God’s green earth today. Everything Mr. Carter touches seems to turn into platinum. Like many millions of hip hop fans around the world I’m a huge fan of […]
Kwesta Collaborates with Red Heart
Kwesta once again proved himself as one of the most innovative figureheads in the music industry when he hosted a spontaneous Drop Party to premier four new music videos of which he featured in two. First to premier was TLT’s Nice Life Problems, a unique fusion of Hip Hop, Mbaqanga and African Jazz elements. Kwesta’s […]
adidas Consortium Sneaker Exchange – Sneakersnstuff x Social Status
The second installment of the 2017 Sneaker Exchange is a transcontinental collaboration between two major Consortium partners. Sweden’s Sneakersnstuff began life in Stockholm and has gradually opened stores across northern Europe. Similarly, Social Status started with a single store in North Carolina before expanding around the eastern United States. Geographical expansion may have served as […]
PUMA Drops We Run The Streets Ad
PUMA’s Run The Streets campaign gets a local flavour with rapper Gigi Lamayne, 2015 South African Hip Hop Awards winner Nasty C, Digital Maskandi founder and artist Mashayabhuqe KaMamba and PUMA’s own Rolo Rozay lacing up in the IGNITE Limitless Core and IGNITE evoKNIT Fade footwear. The foursome will be featured in the footwear and […]
Top 10 Urban Brands That Should Make a Comeback
Words by Mzo Gcwabe Nostalgia was first coined by Johannes Hofer in the 1680s as a diagnosis for the painful longing for “home” experienced by soldiers that spent an extended time out in the field. For many of us today nostalgia is less of a deep yarning to return home but a powerful need to […]
Khuli Chana To Attend The Grammy’s
Absolut is the Official Spirits Partner of the 59th Annual GRAMMY AWARDs. As a celebration of this powerful union, Absolut will be sending Khuli Chana to take Africa to the world. In celebration of the most recent success with the One Source collaboration album, Absolut Vodka is sending Rapper and Absolut Ambassador Khuli Chana to […]