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Under Armour’s HOVR Phantom Levitates Above the Rest

Words by Leslie Nteta Under Armour have been flexing lately with their releases. With all eyes on them they have attempted to create a shoe that is flawless in design, execution and technology. They have gone for the jugular and tried to create a shoe that can truly do it all in the lifestyle fitness […]

Video: adidas Launches the EQT Bask Adv in Style

This past Thursday , adidas hosted us for the launch of the EQT ADV Basketball sneaker. The event was held at Anatomy Store in Braam where we were treated to delectable appetizers and a full display of old EQTs that left us feeling some what nostalgic. This was no doubt a much-anticipated launch , with […]

Review: Black Panther The Album – Various Artists

Words by Zee Ntloko Black Panther is not just a superhero movie. To have a film with not only a black director, black writers and a predominantly black cast coupled with the sheer scale of anything Marvel Studios touches, it is only fitting that the music to accompany it is equally big, brash and most […]

PUMA Runs The Streets With Anatii

The next step in the evolution of PUMA’s Run The Streets campaign gets a local flavour with record producer and musician Anatii, rapper, producer Nasty C, and South African football legend Doc Khumalo representing the street hustle it takes to make your mark. PUMA launched Run The Streets in 2017 with megastar The Weeknd as […]

Shane Eagle Officially Signs with Ellesse

A fearless and inspired individual who is both passionate and determined to make his mark, Shane Eagle is in perfect sync with the ellesse #ThisIsMe attitude. Shane Patrick Hughes at a mere 21 years, personifies the ability to amplify his individuality, making a name for himself through his unique style and as a highly talented […]

10 Fashion Trends To Look Out For in 2018

Words by Tiffany Lekuku Copenhagen kicked off this year’s fashion week season in sheer style. This was the largest fashion event in the Nordic region and the second year that they have showcased on the global stage since joining the string of fashion festivities. The street-style looks were bursting with bold colors, eccentric patterns and […]

[VIDEO] Virgil Abloh Discusses Streetwear and His Influences

Virgil Abloh can’t do no wrong right now .. He’s on streak reminiscent of Jordan when he came back from retirement. So it’s only right that we keep hearing from him and getting insights into his creative process and inspiration. The Off-White founder sat down with Hypebeast for a lengthy interview that will surely be […]

Nigeria Unveils New Soccer Kit

Nigeria’s Super Eagle’s have unveiled a brand new kit in the lead up to this year’s world cup tournament. The new kit, which has been hailed by the soccer fraternity, was designed by the Nike team and takes on a fresh and contemporary design.  

PUMA’S All-New Ignite Limitless SR

The Limitless is back with a sleek next-gen silhouette for 2018: the IGNITE Limitless SR. With street-inspired design and running-approved comfort, the IGNITE Limitless SR is unstoppable and knows no limits – designed for the individual who’s always on the move and whose style is fearless. As worn by The Weeknd, this sneaker features intuitive […]

adidas Originals Launches EQT BASK ADV

EVERYTHING THAT IS ESSENTIAL. NOTHING THAT IS NOT. This season, adidas Originals presents an EQT sneaker release translating the iconic ‘90s line’s distinctive design language into a new high-top basketball context, introducing the EQT BASK ADV silhouette. At the intersection of creativity and a focus on quality, the EQT BASK ADV shoe reflects on its […]

The Wolves of Grail Street

Words by Neo Mtshali Picture snaking lines oozing from the mouths of any of the esteemed streetwear retailers for days on end. Hundreds, sometimes thousands, of fiends all waiting for their chance to step foot in their temple and hopefully get their hands on this week’s treasure of a highly-anticipated sneaker drop [yes, insert picture of […]

adidas Originals Launches SA adicolor Campaign

adidas Originals revives adicolor, its most iconic apparel franchise. Cultivated in the 70’s, the range is an instantly recognisable symbol of sports and street culture which returns in 2018 remastered for the present with the confidence to playfully celebrate colour for a new generation – never afraid to poke fun at itself. adicolor transcends cultures […]