PUMA Reinvents and Revolutionises The RS-X Franchise

PUMA RS-X

The bold look of PUMA’s 2022 RS embraces the future and honours the past PUMA unveils the 2022 RS-X franchise in cooperation with Skepta, the brand’s new global ambassador, creative consultant and designer. Skepta also fronts PUMA’s new RS-X “Revolutionaries” campaign, which features a video following Skepta as he dismantles and rebuilds the world around […]

Puma teams up with MCM for the new Slipstream Lo interpretation

Puma MCM Slipstream Lo

Two German brands come together for what they deem a slam dunk of a collaboration. Puma and Modern Creation München, also known as MCM, bring their talents together for a new collab on the brand’s Slipstream Lo silhouette. The Slipstream Mid was released as a competitive basketball shoe in 1987, and its successor, the Lo […]

A tale of two cats: PUMA x Garfield

PUMA Garfield

PUMA and iconic comic strip character GARFIELD are teaming up for a debut collection for both adults and kids where the two cats join forces. Inspired by the beloved cartoon cat and his love of food, the collection is all about the PUMA x GARFIELD market, offering delicious treats for hungry cats. Playful designs for […]

PUMA collaborates with Creative Director of RHUDE, Rhuigi Villaseñor

PUMA Rhuigi

PUMA surprises with a new capsule collection in partnership with the founder and Creative Director of R H U D E, Rhuigi Villaseñor. With its timeless design, the classic PUMA Suede has captivated millions of people throughout the years. Now, Rhuigi Villaseñor has put his own spin on this beloved classic with a Suede Mid […]

Nomzamo Mbatha launches PUMA collection, Shandu

Nomzamo Mbatha has launched her debut PUMA collection: Shandu, an ode to the tribe into which she was born in KwaMashu; her grandmother Mildred; and every girl who never thought her life would matter. The collection of footwear, apparel and accessories for women was designed around Nomzamo’s lifestyle of intense travel, activism and the African […]

PUMA International Game: For The Team Players

PUMA is celebrating the brand’s sport heritage and the power of sport to unite the world with the release of the International Game collection of unisex apparel, footwear and accessories.  Inspiration comes from the vibrant colours of international flags reinterpreted into a digital aesthetic, creating a new look for a more colourful world. Apparel includes […]

PUMA x Cloud9

PUMA has teamed up with esports brand Cloud9 for a second collection, including the debut of PUMA x Cloud9 branded footwear along with apparel and accessories all featuring striking Cloud9 blue vibes mixed with bold PUMA designs. The latest from PUMA and Cloud9 was made for the casual gamer at home and for those who […]

Dress Consciously with PUMA x The Hundreds

Sports company PUMA has teamed up again with community-powered streetwear brand The Hundreds for a new line of footwear, apparel and accessories designed with sustainability in mind. The collection aims to increase awareness around our environmental impact and make us more conscious about the way we dress. Recycled and organic fabrics are used in the […]

PUMA partners with Cape Town esports organisation, ATK

Sports company PUMA today unveiled the first-ever apparel partnership with Cape Town based professional esports organisation ATK, which represents some of the country’s best esports talent across multiple titles. Established in 2017, ATK has an Arena in Claremont, Cape Town kitted with premium equipment designed to offer a professional gaming experience. The PUMA x ATK […]

PUMA x KidSuper to release first collaboration this week

PUMA and KidSuper Studios will release their first collaboration this week. The collection takes inspiration from PUMA’s football heritage and KidSuper founder and designer Colm Dillane’s past as a football player – working to combine the energy, love, unbridled passion and team chemistry of football with the uniqueness, creativity and innovativeness of the art world. […]

PUMA Kyron Wild Beasts ft. Winnie Harlow

Wild and daring – PUMA’s Kyron Wild Beasts is here.  The Kyron franchise was created for the fashion rebels – pack leaders who destroy doubts, don’t care about trends and aren’t afraid to show their wild side. Taking inspiration from PUMA’s archive shoes, the overall design  is infused with high fashion elements. Worn by PUMA ambassador Winnie Harlow, the latest execution […]