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Heron Preston presents new collection with H&M

Heron Preston joined H&M last September when the the retail giant announced the designer as the Creative Menswear Advisor. The long-term partnership has now borne fruit with the presentation of their collaborative debut collection. The partnership includes seasonal collections and creative advisory, as well as empowerment of young creative talent, with a circular innovation programme, […]

Reebok launches a collection to “Create What Makes You”


Reebok has announced its Create What Makes You collection, available in South Africa on 26 February 2024. The collection features reimagined branding that pays homage to two iconic eras of Reebok, weaving the heritage of the past with the innovation of the future. Taking inspiration directly from design elements in the collection—including the distinctive cut-out […]

Diesel democratises fashion with their FW24 collection

Diesel took to the Milan runway to showcase their FW24 collection. The focus of this season’s show was the democratisation of fashion, revealing what is usually hidden by giving fans access to the behind-the-scenes details to the goings on of runway show prep. Speaking of the decision, Glenn Martens, creative director of Diesel said, “We […]

Reebok Unveils the 50 Years of Hip Hop Collection in Celebration of the Culture

Reebok Hip Hop

Reebok proudly presents its 50 Years of Hip Hop Collection—a commemorative line inspired by the evolution of the culture, the figures who made groundbreaking contributions to the genre, and the brand’s position at the heart of it all. Set to drop in South Africa on 7 December 2023, it’s a celebration of both hip hop’s legacy […]

Levi’s and Crocs: the unlikely pairing that has gone the distance

Levi's Crocs

The denim clog is not a combination of words that would inspire fashion confidence ordinarily but Levi’s has taken up that challenge with the release of their Crocs capsule. Levi’s has celebrated 150 years of the 501 jeans in 2023 and as part of that celebration they’ve partnered with Crocs for a unique take on […]

Diesel sets Milan Fashion Week on fire with their SS24 return to the runway

Diesel SS24

Diesel marked their return to the runway and showcased their highly anticipated SS24 collection. The show took place at Scalo Farini in the middle of a free 8-hour rave with NTS for over 7000 guests. Done to represent Diesel’s spirit, that represents impact, experimentation, pleasure, and play: the Spring/Summer 2024 is a collection for partying […]

PUMA x Nando’s serve up the RS-Xtra Hot to celebrate Heritage Day

PUMA Nandos

Two of the hottest brands have come together to celebrate SA’s Heritage Day. PUMA and Nando’s have announced the RS-Xtra Hot, a collab that sees PUMA’s iconic RS-X silhouette decked out in Nando’s branding and detailing, a re-imagining of the sneaker. “PUMA wanted to celebrate Heritage Day in South Africa by partnering with an iconic […]

Inkabi Zezwe and Butan unveil their capsule collection

Inkabi Zezwe Butan

Inkabi Zezwe, made up of rappers Sjava and Big Zulu, have unveiled their capsule collection with Butan. The musicians, both born in Bergville in KwaZulu-Natal, drew inspiration from their hometown in the design, paying homage to elder generations with the collection. The once-off collection will be made available later this month and captures the duality […]

PUMA and Dapper Dan keep the collaboration going with the Harlem Block Party

PUMA Dapper Dan

Announced last September in their New York Fashion Week experience, PUMA and Dapper Dan will keep the collaboration going with the fourth drop in the series. This time, the collection hopes to capture the energy of Harlem’s iconic block parties. The collaboration makes use of specially curated logos and motifs throughout, nodding to Dan’s love […]

Rihanna is back with a new Fenty x PUMA release

Fenty x PUMA is back. Rihanna first joined the sportswear brand as creative director in 2014 and was as playful as she was disruptive in her output with its first collection in 2015. She gave us three years of athleisure meets luxury goodness before taking a hiatus to focus on her lingerie and beauty labels. […]